Spring / Summer Collection 2026

Quiet luxury, under open skies.

Outdoor lounge sets crafted in Mediterranean ateliers — weather-honest, generously proportioned, and made to last beyond a single season.

Atelier SERIES II
Free EU delivery over €1,200
28
Countries served
14yr
Weather warranty
FSC
Certified teak
Free white-glove delivery across the EU
14-year structural warranty
Crafted in Italy & Portugal
Bespoke configurations available
Free white-glove delivery across the EU
14-year structural warranty
Crafted in Italy & Portugal
Bespoke configurations available
Atelier · Tuscany
Made
by hand,
by people
by name.
Our atelier

Three generations of weather-honest craft.

From the workshops of Pietrasanta and Porto, our master joiners shape each frame from FSC-certified teak and powder-coated marine aluminium — built to soften, never fail, under sun, salt and storm.

Every set is signed by its maker, numbered, and registered with a 14-year structural warranty. Heirloom outdoor furniture, in the truest sense.

Visit the atelier →
38
Master craftsmen
94%
Recyclable
1973
Founded in
The Atelier

Honest materials, patient hands.

Teak Reserve

Plantation-grown for 28 years before harvest. Silvers gracefully without preservatives.

Java · FSC-100

Sunbrella® Heritage

Solution-dyed acrylic with a 10-year colour-fastness guarantee. Resistant to mildew, salt, sun.

North Carolina, USA

Marine Aluminium

Powder-coated 6063-T6 alloy. Engineered for coastal environments and commercial use.

Lombardy, Italy

Lava Stone Tops

Hand-glazed Etna basalt. Each top unique, fired at 1,000°C, frost-resistant to −30°C.

Sicily, Italy
As seen in
Home/Outdoor/Lounge sets

Lounge sets.

84 pieces across six collections.
Modular sofas, daybeds, lounge chairs and
coordinating low tables — for terraces, gardens
and rooftops, from Stockholm to Sevilla.
Sort
New
Liguria 4-Seat Modular
Teak · Cream · 3 sizesFrom€4,890
Provence Daybed
Aluminium · Olive€2,650
Best seller
Toscana Lounge Chair
Teak · Terracotta€1,290
Bespoke service

Configure yours, by hand.

Custom dimensions, fabrics from 84 mills, hand-applied finishes. Lead time 8–10 weeks, anywhere in the EU.

Book a designer →
Cyclades Sofa Set
Aluminium · StoneFrom€3,890
Limited
Nox Lounge — Edition of 50
Carbon teak · Charcoal€6,400
Algarve Modular L-Sofa
Teak · OliveFrom€5,290
Ostuni Reading Chair
Teak · Sand€890
New
Riviera 5-Seat Set
Teak · TerracottaFrom€7,290
···
Liguria · Signature Collection

4-Seat Modular

★★★★★ 4.9 · 218 reviews ● In stock · 4 left
€4,890.00
VAT included (20%) · Free delivery to FR in 5–7 working days

Configuration

Left chaise + 3-seat
2-Seat
180 × 90 cm
−€1,200
L-Sofa · 4
280 × 200 cm
Selected
U-Sofa · 6
340 × 280 cm
+€2,100

Frame finish

Honey teak

Cushion fabric

Sunbrella · Cream Heritage
+
White-glove delivery

Free across the EU on orders over €1,200

14-year warranty

Structural guarantee, registered to your account

30-day trial

Free returns at home, no questions asked

Designed for the long Mediterranean afternoon.

The Liguria modular sofa was drawn after three summers at our designer's family home above Camogli — a meditation on what it means to truly relax outdoors. Generous in proportion, low to the ground, and built around a quietly sculptural teak frame, it is meant to be lived on, not just looked at.

Each cushion is filled with quick-dry foam wrapped in down-alternative fibre, and clad in solution-dyed acrylic that improves with age. The frame is hand-finished in our Pietrasanta workshop, signed and numbered by its maker.

DesignerFederico Marchetti — 2024
FrameFSC-certified Java teak, 28 yrs aged
Dimensions280 × 200 × 72 cm (h)
Seat height38 cm
Cushion fillQuick-dry foam + down-alt fibre
UpholsterySunbrella® Heritage, removable covers
Total weight112 kg
Country of originPietrasanta, Tuscany, Italy
Lead time5–7 working days (ex stock)

How to care for your Liguria

Dust weekly with a soft brush. Apply our teak oil twice annually — spring and autumn — to slow the silvering process if desired. Cushion covers are machine-washable at 30°C. Store covers indoors during winter for the longest life.

● Issue Nº 14 Spring / Summer 2026 72 pages · 18 settings Photographed across 6 countries

Slow hours,
open skies.

Editor's letter
Letter Nº 14 · Pietrasanta

This season we travelled the slow coast — from Cap Corse to the Cycladic shore — to find rooms without walls. What we brought back is less a catalogue than a diary of light: how it falls on weathered teak at four o'clock, how linen takes the salt, how a low chair becomes the centre of a long lunch.

01
Liguria · Italy · 44.3°N
A house above Camogli
FIG. 01
The Liguria 4-seater under a chestnut pergola at four o'clock — fabric in Sale, frame in weathered teak.
FIG. 02
Sunbrella linen, hand-stitched piping, weathered to a deeper rust by July.

"The best outdoor rooms forget they are outdoors. You sit, and the garden agrees to keep you."

— Marcello Bianchi · third-generation atelier master
02
Provence · France · 43.9°N
A long lunch, no end
FIG. 03
Provence daybed, beneath the olives.
FIG. 04
Service for six, three hours in.
FIG. 05
19:42 — the hour the colour breaks.
03
Folegandros · Greece · 36.6°N
Above the caldera
FIG. 06 — CINEMA
The Cyclades 6-seater on a private terrace, 200m above the Aegean. Photographed at 19:38 by Lena Vasiliou.

All eighteen settings

01
A house above Camogli
Liguria · IT
02
A long lunch, no end
Provence · FR
03
Above the caldera
Folegandros · GR
04
The quiet chair
Val d'Orcia · IT
05
North, fjord cabin
Bergen · NO
06
Roof over Lisbon
Alfama · PT
07
Walled garden
Cotswolds · UK
08
Modernist terrace
Mallorca · ES
09
Lake Iseo, dawn
Lombardy · IT
10
Vineyard at noon
Loire · FR
11
Atlantic dune house
Comporta · PT
12
Forest sauna
Lapland · FI
● Our story · Est. 1973

Three generations,
one weather-honest craft.

OLEA began in a small workshop on the Tuscan coast — a single boatbuilder turned to garden furniture because the boats outlasted everything around them. Fifty-three years later, the same family runs the same workshop, and our furniture is built to outlast the gardens it goes into.

We make outdoor lounge sets the slow way, in Pietrasanta, and we ship them, fully assembled or in two pieces, to homes across Europe — from Bergen to Lisbon, from Galway to Athens.

— Manifesto, Nº 01 —

We don't make patio furniture. We make outdoor rooms — places where good hours go to last longer, and where the salt and the sun are honoured guests, never enemies.

A short history

1973 — present
1973
A workshop in Pietrasanta
Founder Aldo Bianchi, a former boatbuilder, builds his first six-seat teak lounge for a hotelier in Forte dei Marmi.
1991
First export, to Provence
A ten-year-old set returns for re-oiling. The customer brings a friend, who orders two more. The second generation — Lucia and Marco — formalise European delivery.
2008
Marine-grade everything
After a storm-damaged set is returned from Norway, every fastener becomes A4 stainless and every fabric Sunbrella. We publish our first 25-year frame warranty.
2026
Carbon-honest, climate-zoned
Marcello, third generation, leads our climate-zone programme — every set tested and tuned for the place it will live.
— The atelier

Eighteen makers,
one long table.

Our workshop sits four kilometres from the marble quarries that supplied Michelangelo. Eighteen makers — frame builders, upholsterers, finishers — work along one long bench, and every set passes through every pair of hands.

Nothing is mass-produced. A four-seat lounge takes around 40 hours to build. We make about 2,400 sets a year, and we won't go faster.

Visits are welcome by appointment, year-round. We often serve coffee.

53
Years of continuous craft
since 1973
40h
Average build time
per four-seat set
25y
Frame warranty
standard, every set
31
European countries
we deliver to weekly
— What we hold to

Five commitments.

— 01
Weather honesty
Every set is rated for the climate zone it ships to. We don't sell pretty things that fail in March.
— 02
Repair, not replace
We re-oil, re-upholster, re-cushion at cost, indefinitely. Our oldest serviced set is 47 years old.
— 03
Slow by design
Eighteen people, one bench, ~2,400 sets a year. Lead times are honest, never inflated.
— 04
FSC and traceable
All teak FSC-certified, with a per-set provenance card. We publish our forest partners.
— 05
Carbon, fully costed
Every order ships with its real CO₂e number, and is offset within the same European biome.

The family, briefly.

Marcello Bianchi
Atelier Master · 3rd generation
Joined the bench in 2009. Leads design and the climate-zone programme.
Lucia Bianchi
Director · 2nd generation
Runs Europe-wide operations. Speaks five languages, refuses to leave the workshop.
Anika Sørensen
Head of Upholstery
Twenty-two years on the bench. Trained in Copenhagen, married a Tuscan.
Tomás Reis
Head of Wood
Selects every plank. Talks to the wood, claims it answers.

Your bag.

2 items · est. delivery 6–8 weeks
Liguria Collection · Made-to-order
4-Seat Modular Lounge
Size: 4-seat L-configuration · Frame: Teak Reserve, weathered · Fabric: Sale (terracotta) Sunbrella
1
€4,890
Toscana Collection · In stock
Low Side Table — Travertine
Finish: Honed travertine · Size: 60 × 60 × 35cm
2
€1,180
€1,290 each
↗ Often added with this configuration

Three thoughtful completions.

Outdoor rug, 3×2m
€420
Parasol — natural linen
€680
Teak care kit, 5-yr
€95
CO₂
Climate-honest delivery — 142 kg CO₂e Offset within the same European biome (Tuscan reforestation, partner: TreeNation). +€8 added at no margin.
Included
OLEA.
Secure EU checkout · 256-bit · 3DS-ready
Bag
2
Delivery
3
Payment
4
Confirm

Where to deliver.

VAT, currency, and lead times adjust automatically by country.

DE
FR
IT
ES
BE
NL
AT
CH
SE
DK
PT
+ 19

How we'll deliver.

All options use our European partner network. Lead times reflect the made-to-order build.

White-glove · 2-person team
Full assembly in the room of your choice. Packaging removed. 4-hour window.
Included
Curbside delivery
Boxed, palletised. You handle assembly.
−€140 credit
Showroom collection · Antwerp
Pick up assembled at our Vlaeykensgang showroom.
Free
Preferred delivery week
Jun
15
Wk 25
Jun
22
Wk 26
Jun
29
Wk 27
Jul
06
Wk 28

How you'll pay.

Card
SEPA Direct Debit
Bancontact
iDEAL
Klarna
Apple Pay
Pay in 3 with Klarna — €2,952 / month, 0% interest.
Switch →

Your OLEA.

Member nº 04-2871 · Antwerp, BE
Active orders
2
1 in build · 1 shipping
Lifetime with OLEA
23mo
Since June 2024
Years on warranty
25y
Through 2050
Saved configurations
3
Last edited 4 days ago

In the workshop.

Order #04-7891 →
Liguria 4-Seat Modular · Sale
Est. delivery — week of June 22
Order placed
Wood selected
In build · Day 14/22
Quality & finishing
Delivered

Recent orders.

All seven →
Order #04-7891 · Placed May 18, 2026
4-Seat Modular Lounge — Liguria
€4,890 · White-glove delivery · Antwerp, BE
In build Track →
Order #04-7891 · Placed May 18, 2026
Side Table · Travertine ×2 — Toscana
€2,360 · Shipped via DPD Express · 2 days
In transit Track →
Order #04-6420 · Placed Mar 04, 2025
2-Seat Sofa — Provence
€2,890 · Delivered Apr 28, 2025 · Warranty active
Delivered Re-oil →

Saved configurations.

+ New configuration
Cyclades 5-seat · Bone
For the Provence house · saved Apr 12
€5,640
Provence Daybed · Olive
Garden idea · saved Mar 28
€3,290
Liguria L-shape · Rust
For the rooftop · saved Feb 02
€6,180

Care & warranty.

25y
Two sets registered, fully covered through 2050 Your annual re-oiling appointment is available — book any week from October to March.
● Delivery, climate-zoned across Europe

Built in Tuscany.
At home, anywhere.

We deliver to 31 European countries, weekly, and we tune every set for the climate it will live in. Choose your country to see lead times, currency, VAT, and white-glove availability.

PIETRASANTA · HQ PARIS AMSTERDAM BERLIN LONDON LISBON ATHENS OSLO
Mediterranean zoneIT, FR (south), ES, PT, GR, MT, CY · Sun- and salt-tuned · 4–6 wk lead
Continental zoneDE, NL, BE, AT, CH, FR (north), CZ, PL · Frost-tuned cushions · 5–7 wk lead
Atlantic zoneUK, IE, NL (coastal), Brittany · Salt-spray hardened · 5–7 wk lead
Nordic zoneSE, NO, FI, DK, EE, LV, LT, IS · Winter-stored hardware · 6–8 wk lead

Choose your country.

FR
France
— Mediterranean / Continental
CurrencyEUR €
VAT20%
Lead time4–6 weeks
ShowroomParis · Marseille
DE
Deutschland
— Continental zone
CurrencyEUR €
VAT19%
Lead time5–7 weeks
ShowroomMünchen · Hamburg
UK
United Kingdom
— Atlantic zone
CurrencyGBP £
VAT20% + duty
Lead time6–8 weeks
ShowroomLondon (Pimlico)
ES
España
— Mediterranean zone
CurrencyEUR €
VAT21%
Lead time4–6 weeks
ShowroomBarcelona · Madrid
NL
Nederland
— Continental / Atlantic
CurrencyEUR €
VAT21%
Lead time5–7 weeks
ShowroomAmsterdam
SE
Sverige
— Nordic zone
CurrencySEK kr
VAT25%
Lead time6–8 weeks
ShowroomStockholm
CH
Schweiz
— Continental (alpine)
CurrencyCHF Fr.
VAT8.1% + duty
Lead time5–7 weeks
ShowroomZürich

Lead times & local reality.

Country
Major cities served
Lead time
VAT / duty
White-glove
IT
Italy
Milano, Roma, Firenze, Napoli +
3–5 wk
22% VAT
Included
FR
France
Paris, Marseille, Lyon, Bordeaux +
4–6 wk
20% VAT
Included
DE
Germany
München, Berlin, Hamburg, Köln +
5–7 wk
19% VAT
Included
ES
Spain
Barcelona, Madrid, Valencia +
4–6 wk
21% VAT
Included
BE
Belgium
Antwerpen, Bruxelles, Gent +
5–7 wk
21% VAT
Included
NL
Netherlands
Amsterdam, Rotterdam, Den Haag +
5–7 wk
21% VAT
Included
UK
United Kingdom
London, Edinburgh, Manchester +
6–8 wk
20% + duty
Included
DK
Denmark
København, Aarhus +
6–8 wk
25% VAT
Included
SE
Sweden
Stockholm, Göteborg, Malmö +
6–8 wk
25% VAT
Included
+22
Other countries
AT, CH, IE, NO, FI, IS, PT, GR, PL +
6–10 wk
Local rates
Available
● Showrooms · By appointment

Sit in the chair.
Then decide.

Eleven OLEA showrooms across Europe — every collection in every fabric, plus our atelier in Pietrasanta. Visits are by appointment, generous in time, and always end with espresso.

OLEA
— Atelier · 01

Pietrasanta atelier

Versilia, Tuscany · IT

The original workshop, four kilometres from the marble quarries that built Carrara. Visit the bench, meet the makers, and walk through every collection in the gardens. Espresso always; lunch with notice.

Address
Via dei Marmi 14
55045 Pietrasanta LU
Hours
Mon–Sat
09:00 — 18:00
Languages
IT · EN · FR · DE
On display
All 9 collections
+ in-build sets
— Showroom · 02

Milano · Brera

Brera quarter · IT

A 19th-century courtyard palazzo, two minutes from the Pinacoteca. The full Liguria, Toscana, and Cyclades collections, photographed on-site for the Spring lookbook.

Address
Via Solferino 22
20121 Milano
Hours
Tue–Sat · 10–19
Languages
IT · EN · FR
— Showroom · 03

Paris · Marais

3rd arrondissement · FR

A garden courtyard in the upper Marais. Best visited in the late afternoon, when the light comes through the chestnut trees onto the Provence collection.

Address
14 rue de Saintonge
75003 Paris
Hours
Tue–Sat · 11–19
Languages
FR · EN · IT
— Showroom · 04

London · Pimlico

SW1 · UK

A stucco townhouse with a south-facing roof terrace — the only OLEA showroom where you can see the furniture in actual British rain (and feel why our finishes hold).

Address
42 Lupus Street
London SW1V 3AS
Hours
Mon–Sat · 10–18
Languages
EN · IT · FR
— 05

Amsterdam

Jordaan · NL
— 06

München

Schwabing · DE
— 07

Barcelona

Eixample · ES
— 08

Stockholm

Östermalm · SE
— 09

Zürich

Seefeld · CH
— 10

Antwerpen

Vlaeykensgang · BE
— 11

Lisboa

Príncipe Real · PT
— +

Trade visits

By prior arrangement
— A day at the atelier

Spend a morning
with the makers.

Pietrasanta is two hours from Pisa, four from Milan. Mornings start with espresso at the long bench; afternoons end in the gardens, where every collection is set up under olive trees.

We host one to four visitors at a time. Trade and architecture visits welcome. Lunch optional but recommended — we have a good cook next door.

1–4 visitorsQuiet, generous time
Year-roundMon–Sat, by appointment
4 hours typicalCoffee, bench, garden, lunch
No chargeTravel reimbursed for trade
SYSTEMS · OPERATIONAL
Tuesday · 5 May 2026 · Buongiorno Matteo

Today, gently ahead.

SYNC · 3 min ago — 14 open orders · 2 in build · Liguria collection trending
Revenue · MTD
€384,210
↑ 18.4% vs Apr
Orders · MTD
142
↑ 12 14 open
Avg order value
€2,706
↑ €184 Italia leads
Conversion · web
3.84%
↓ 0.2pt mobile soft
Revenue & volume — last 12 weeks
WeeksMonthsYear
€100k €75k €50k €25k Liguria launch
REVENUE
ORDERS · ×1k
AI Atelier — priorities
3 NEW
◆ Demand signal 94% confidence
Liguria 4-Seat will sell out in ~9 days
Velocity up 38% week-over-week. Travertine frame stock in Pietrasanta drops below safety threshold by 14 May.
◆ Pricing 87% confidence
Provence parasols underpriced for DE/CH market
Comparable competitor median is €890. Lifting to €795 (+12%) projected to leave volume flat with +€14k margin/quarter.
◆ Localization 99% confidence
Translate 18 new fabric pages to NL/SV
S/S 26 fabrics not yet localized. NL traffic ↑ 22%, SE ↑ 14%. Estimated translation memory hit-rate: 64%.
Recent orders
View all →
OrderCustomerRegionStageTotal
#OL-2614S. VermeulenNL · 2034 EXIn build · D14€4,820
#OL-2613F. DuboisFR · 75004Shipping€3,140
#OL-2612L. KohlerDE · 80331Delivered€5,680
#OL-2611A. CastelliIT · 50125Awaiting fabric€2,290
#OL-2610J. PembertonUK · SW3 4HRCustoms€3,940
#OL-2609E. NordströmSE · 11457Delivered€6,210
Inventory pulse
Manage →
!
Travertine frame · Liguria 4-seat
PIET · 8 left · ~9 days at velocity
Reorder
!
Olio fabric · sand
PIET · 14 m left · cuts pending: 6
Reorder
~
Toscana lounge · oak frame
PIET · 22 left · forecast 18 days
Watch
Provence parasol · ecru
AMS · 64 in stock · healthy
View
Cyclades daybed · weathered
PIET · 31 in stock · healthy
View
Top products — this month
UNITS
01
Liguria 4-Seat Modular
€4,820 · 38 sold · ↑ 22%
€183.2k
02
Toscana Lounge Pair
€2,640 · 31 sold · ↑ 14%
€81.8k
03
Cyclades Daybed
€3,180 · 22 sold · ↑ 9%
€69.9k
04
Provence Parasol
€695 · 84 sold · ↑ 31%
€58.4k
05
Camogli Side Table
€480 · 96 sold · → flat
€46.1k
SYSTEMS · OPERATIONAL
OPERATE / ORDERS · 142 this month

Orders, each one accounted for.

14 OPEN · 2 IN BUILD · 5 SHIPPING · 3 AT CUSTOMS
All 142
Pending 3
In build 8
Awaiting fabric 3
Ready 5
Shipping 5
Customs 3
Delivered 115
REGION · IT, FR, DE × VALUE · > €2,000 ×
2 SELECTED SORT · NEWEST FIRST ↓
OrderCustomerRegionItemsStageTotal
#OL-2614
SV
Sophie Vermeulen
NL · 2034 EXLiguria 4-Seat + 2In build · D14/22€4,820
#OL-2613
FD
François Dubois
FR · 75004Toscana Lounge PairShipping€3,140
#OL-2612
LK
Lukas Kohler
DE · 80331Cyclades Daybed +1Delivered€5,680
#OL-2611
AC
Alessandra Castelli
IT · 50125Riviera Sun Lounger ×2Awaiting fabric€2,290
#OL-2610
JP
James Pemberton
UK · SW3Liguria 3-SeatCustoms€3,940
#OL-2609
EN
Elin Nordström
SE · 11457Toscana 4-Seat +3Delivered€6,210
#OL-2608
MR
Marta Romero
ES · 08008Provence Parasol ×2Shipping€1,390
#OL-2607
YM
Yuki Müller
CH · 8001Toscana Lounge PairIn build · D8€2,780
SYSTEMS · OPERATIONAL
OPERATE / INVENTORY · Pietrasanta + 3 hubs

Stock, materials, matter.

SYNC · 12 min ago — 84 SKUs · 4 warehouses · 2 critical · 5 low
Total SKUs
84
+3 added this month
Critical (≤ 7 days)
2
↑ from 0 last week
Low (≤ 21 days)
5
3 reorders pending
In build
11
avg 14 days remaining
Stock value
€614k
cost basis
All warehouses · 4
Pietrasanta · 2 critical
Amsterdam · 1 low
München
London
Liguria 4-Seat Modular
SKU · LIG-4S-TRV-OL · 220×88cm · €4,200
PIET
8
AMS
14
MUC
11
LON
5
↑ 38% · 4.2/day · 9 DAYS
Toscana Lounge Pair
SKU · TOS-LP-OAK-LIN · €2,640
PIET
22
AMS
18
MUC
9
LON
7
↑ 14% · 3.1/day · 18 DAYS
Cyclades Daybed
SKU · CYC-DB-WTH · €3,180
PIET
31
AMS
12
MUC
8
LON
4
↑ 9% · 1.4/day · 39 DAYS
Provence Parasol
SKU · PRV-PAR-ECR · €695
PIET
42
AMS
64
MUC
38
LON
22
↑ 31% · 6.2/day · 27 DAYS
Camogli Side Table
SKU · CAM-ST-TRV · €480
PIET
68
AMS
44
MUC
28
LON
19
→ flat · 8.4/day · 19 DAYS
Riviera Sun Lounger
SKU · RIV-SL-OAK · €1,340
PIET
19
AMS
22
MUC
15
LON
11
↓ 4% · 0.9/day · 74 DAYS
CRM · LIVE
OPERATE / CUSTOMERS · 12,847 active across 31 countries

Customers, each one a room.

RFM REFRESHED 04:12 — 312 champions · 1,402 at risk · €4,820 avg LTV
Active customers
12,847
↑ 8.4% +984 QoQ
Atelier Circle
3,124
↑ 12.1% 24% of base
Avg LTV (12mo)
€4,820
↑ €240 Champions €18.4k
⚡ Predicted reorder · 30d
147
~ €398k 84% confidence
RFM Segmentation — Recency · Frequency · Monetary
Segments
Loyal
847
€5,140 LTV · 3-6 orders
Promising
1,965
€2,840 LTV · recent first
At risk
1,402
€3,920 historic · > 9 mo silent
Dormant
1,847
€1,420 historic · > 24 mo
All 12,847 Champions 312 At risk 1,402 Atelier Circle 3,124 Trade & A&D 187 New (30d) 284
CustomerCountryOrdersLTVLast orderPredicted nextChurnSegment
SV
Sophie Vermeulen
sophie.v@…fr · 4y
FR France7€18,420 Apr 28 · 6d
Jul ±2w · 84%
low
Champion
JA
Jaime Aldana
j.aldana@…es · 6y
ES España12€34,890 Apr 30 · 4d
Aug ±2w · 91%
low
Champion
EB
Eva Bergström
eva.b@…se · 1y
SE Sverige2€4,920 Apr 14 · 21d
Now · 92%
low
Promising
KH
Klara Haas
klara.h@…ch · 3y
CH Schweiz5€16,210 May 1 · 4d
Sep ±2w · 78%
low
Loyal
PM
Petra Maier
petra.m@…at · 2y · A&D
AT Österreich4€42,180 Mar 18 · 48d
Jun ±4w · 65%
med
At risk
PV
Pieter de Vries
pieter@…nl · 8mo
NL Nederland1€4,890 Mar 02 · 64d
Address issue
high
Action req
AC
Antonia Conti
a.conti@…it · 5y
IT Italia9€22,640 Apr 19 · 16d
Jul ±3w · 81%
low
Champion
SV
Sophie Vermeulen
★ ATELIER CIRCLE · since Aug 2022 · Marseille, FR
7
Orders
€18.4k
LTV
€2,632
AOV
⚡ Predicted reorder
Jul 14 — Jul 28
84% CONFIDENCE · ±2 WEEKS
Pattern: orders Mar & Jul historically. Last viewed Provence dining set 11 days ago. Suggest soft-touch outreach in 28d.
Recent activity
2 DAYS AGO
Viewed Provence Round Dining 6-Seat
APR 28
Order #OL-2614 in build (Day 14/22)
APR 03
Atelier visit booked · Pietrasanta · 22 May
MAR 18
Re-oiling kit shipped (warranty)
JAN 09
Newsletter "Issue 13" opened (3×)
Preferences & affinities
Liguria collection Bouclé fabric Walnut frame FR · EN ★ Visited atelier
EU CUSTOMS · OK
LOGISTICS / SHIPPING · 31 countries · 4 zones · 6 couriers

Routes & rates, folded into the price.

SYNC · 2 min ago — 28 in transit · 3 customs hold · 0 returns pending
Europe shipping map
4 ZONES · LIVE SHIPMENTS · LEAD TIMES
28 IN TRANSIT
Pietrasanta HQ · ATELIER London Paris München Berlin Wien Madrid Athens Amsterdam Stockholm
Zone 1 · IT
€89
2–4 days
Zone 2 · DACH+FR
€189
3–5 days
Zone 3 · EU+UK
€289
5–8 days
Zone 4 · Nordics
€389
7–10 days
Live shipments — 28
In transit
DHL · 1Z 8472 5519 8814 22
Pietrasanta IT → Marseille FR · Liguria 4-Seat
PICKED UP · MILANO HUB · LYON SORT · ETA WED 7 MAY
In transit
UPS · 1Z A88 R03 04 9215 8841
Pietrasanta IT → Wien AT · Provence Round Dining
DEPARTED MILANO · CUSTOMS CLEARED · ETA FRI 9 MAY
In transit
FEDEX · 7714 8821 0451
Pietrasanta IT → Stockholm SE · Cyclades Lounger ×2
CUSTOMS · MALMÖ · 1 day delay · ETA TUE 13 MAY
Customs hold
DPD · 0532 8841 9907 14
Amsterdam NL → Brugge BE · Toscana Coffee Table
OUT FOR DELIVERY · ETA TODAY 14:30
Out for delivery
Rates & VAT by country
EUUKCH+NO
CountryZoneLeadCouriersVATThresholdYTD
IT ItaliaZ12–4dBRT22%€184k
DE DeutschlandZ23–5dDHL19%€10k OSS€142k
FR FranceZ23–5dChronopost20%€10k OSS€118k
AT ÖsterreichZ22–4dDPD20%€10k OSS€68k
CH SchweizZ3+5–7dDHL Express7.7%DAP · IOSS€48k
ES EspañaZ35–8dSEUR21%€10k OSS€42k
NL NederlandZ33–5dPostNL21%€10k OSS€38k
UKZ3+5–7dDHL Express20%£135 IOSS€34k
SE SverigeZ47–10dPostNord25%€10k OSS€28k
BE BelgiëZ23–5dBPost21%€10k OSS€17k
Customs & compliance
ActiveLog
EU OSS scheme
Filed Q1 2026 · €92k VAT collected
€10k thresholdQuarterly
UK · IOSS
Active since post-Brexit · £135
DAPEORI · GB
Schweiz · Customs
Non-EU · DAP only · CHF VAT 7.7%
CN22/23EFTA cert
SE · Customs hold
SHIPMENT 7714 · awaiting CN23
ACTION REQUIRED
Norge · VOEC
Reg. # 2092118 · 25% VAT
VOEC active
HS Tariff codes
9401.61 · 9401.71 · 9403.60
Auto-assigned
Courier performance — last 90 days
All
CourierVolumeAvg costOn-timeDamageLeadNPSAction
DHL Express · primary186 ship.€212
96%
0.4%3.8d+72Preferred
UPS94 ship.€198
92%
0.7%4.2d+58Active
DPD62 ship.€164
88%
1.2%4.6d+44Active
FedEx48 ship.€238
84%
1.8%5.1d+28Review Q2
BRT · IT only142 ship.€78
94%
0.6%2.4d+62IT primary
White-glove · OLEA fleet28 ship.€480
100%
0%7.2d+92Atelier tier
3 LIVE · 2 SCHEDULED
GROW / MARKETING · S/S 2026 season · 14 active touch-points

Reach, without raising your voice.

CAMPAIGNS REFRESHED 03:48 — €184k attributed revenue MTD · 4.2× ROAS · 28% email open
Attributed revenue · MTD
€184,210
↑ 22.4% 48% of total
Blended ROAS
4.2×
↑ 0.4× Email leads (12.8×)
Email · open rate
28.4%
↑ 3.2pt 6.8% CTR
⚡ Cart recovery
€42,180
14.8% 18 of 122
Acquisition funnel — last 30 days
All channelsEmailPaid
Sessions
128,420
100%
PDP views
82,180
64.0%
↓ 36%
Configurator
35,840
27.9%
↓ 56%
Add to bag
23,140
18.0%
↓ 35%
Checkout begin
15,820
12.3%
↓ 32%
Purchase · €378k
4,932
3.84%
↓ 69%
A/B in flight
2 active
Hero copy · Liguria PDP
DAY 11 OF 14 · 4,820 SESSIONS
95% CONF
A · CONTROL
3.2%
"Quiet luxury, under open skies"
B · WINNER ★
4.6%
"Built for slow afternoons" · +44%
Cart · shipping reveal
DAY 5 OF 14 · 2,180 SESSIONS
62% CONF
A
38.4%
Reveal at cart
B
41.8%
Reveal at PDP · pending
Campaigns & touch-points
All · 14Live · 8ScheduledDraft
EMAIL · NEWSLETTER● Live
Issue Nº 14 — "Slow hours, open skies"
SENT MAY 02 · 18,420 RECIPIENTS
32.4%
Open
8.2%
CTR
€48k
Attributed
META ADS · CAROUSEL● Live
Provence collection — IT, FR, AT
€4,200/DAY · CHAMPIONS LOOKALIKE 2%
3.8×
ROAS
2.1%
CTR
€42k
Spend MTD
GOOGLE · PMAX● Live
Outdoor lounge · brand & non-brand
€2,800/DAY · DACH+UK
5.1×
ROAS
4.2%
CTR
€28k
Spend MTD
EMAIL · AUTOMATION⏱ Scheduled
Champion reorder · 30d before predicted
TRIGGERS MAY 14 · 147 RECIPIENTS · AI v3.2
~84%
Pred. open
~21%
Pred. CTR
~€96k
Pred. revenue
PINTEREST · CATALOG● Live
Lookbook board — Cyclades dreaming
€1,400/DAY · UK+SE+DK
2.4×
ROAS
1.4%
CTR
€14k
Spend MTD
EMAIL · WIN-BACK— Draft
"It's been a while" · at-risk segment
1,402 ELIGIBLE · 3-PART · NEEDS APPROVAL
Open
CTR
Revenue
Discount codes & promotions
Active · 6
Code
Description
Type
Used
Revenue
Expires
SLOW10
First-order welcome
−10%
418 / 1k
€48k
Dec 31
Live
ATELIER200
Atelier Circle perk
€200 off
62 / —
€132k
Year-round
Tier perk
SS26-EARLY
S/S 2026 pre-launch
−15%
184 / 200
€86k
May 31
Ending
TRADE-AD
Architects & designers
−20%
28 / —
€84k
Year-round
Trade
SHOWROOM50
Atelier-visit conversion
−€50
14 / 50
€38k
Sep 30
Live
MERCI100
Referral · second purchase
−€100
38 / —
€68k
Year-round
Loyalty
Abandoned carts — last 7d
122 carts€314k
Liguria 4-Seat · walnut · bouclé
A. CONTI · IT · 18 MIN AGO · €3,890
FABRIC HESITATIONRECOVERY 78%
Provence Round Dining 6-Seat · oak
M. LEHMANN · DE · 2H AGO · €5,420
SHIPPING SHOCKRECOVERY 64%
Cyclades Lounger ×2 · teak
E. BERGSTRÖM · SE · 4H AGO · €2,180
CONFIG INCOMPLETERECOVERY 88%
Toscana Sectional · custom 5-seat
P. MAIER · AT · 1D AGO · €8,890
PRICE PAUSERECOVERY 32%
4 MODELS · ALL HEALTHY
★ AI ATELIER · v 3.2 · TRAINED ON 53 YEARS OF QUIET DATA

Models, working softly in the background.

Four models keep the atelier in tune — predicting reorders, pacing prices to match demand, translating each product into seven languages, and matching collections to climate zones. None of them shout.

DEMAND v3.2
94.2% acc
PRICING v2.8
+8.4% margin
TRANSLATE v1.9
7 langs
CLIMATE v1.4
4 zones
Insights, this week — ranked by impact
Action ready · 3Watching · 8
★ PRIORITY · DEMAND94% CONFIDENCE · €146K UPSIDE
Liguria 4-Seat will sell out in DACH within 11 days
Bouclé/walnut configuration is converting at 6.2% in Germany & Austria — 2.4× the catalogue average. Atelier capacity allows production of 18 more units before the Florence cabinet closes for August.
PRICING87% CONFIDENCE · €38K UPSIDE
Provence collection · raise FR/IT pricing 4% (€220 mean)
Demand elasticity in France & Italy is −0.62 — well below threshold. Sample of 1,840 sessions over 21 days shows price-comparison rate dropped 18% YoY.
LOCALISATION96% CONFIDENCE · €18K UPSIDE
Add NL & SV · 24 PDP descriptions ready for review
Translation model has produced first drafts for the full S/S 2026 catalogue. Estimated 1,840 NL + SV sessions/week unlock.
★ DEMAND · v3.2
12-week forecast
Bayesian time-series · Last trained 3d ago · MAPE 5.8%
94.2% acc
SKU
Actual / predicted
Next 4w
Δ
Liguria 4-Seat
LIG-04-SEAT
42
↑ 18%
Provence Round 6
28
↑ 12%
Cyclades Lounger
34
↔ −2%
Toscana Sectional
12
↑ 8%
Liguria Coffee Tbl
22
↓ 6%
Cyclades Parasol
18
↑ 22%
Note · Easter holiday spike compressed the model. Re-training scheduled for Sunday at 02:00 CET.
PRICING · v2.8
Elastic price recommendations
Reinforcement-learning · per market · checked weekly
+8.4% margin
SKU · Market
Current
Suggested
Elasticity
Action
Provence 6 · IT
87% conf
€5,420
€5,640
−0.62
↑ +4%
Provence 6 · FR
€5,420
€5,640
−0.58
↑ +4%
Liguria 4 · UK
£3,290
£3,180
−1.42
↓ −3%
Toscana Mod · DE
€7,890
€8,140
−0.74
↑ +3%
Cyclades Lng · ES
€1,090
€1,090
−0.92
— hold
Coffee Tbl · NL
€890
€940
−0.48
↑ +6%
Approval policy · Changes > 5% require Matteo's review. Decreases ≤ 3% auto-apply with 7-day rollback.
LOCALISATION · v1.9
Translation queue
Multilingual encoder · brand-tone tuned · BLEU 84
7 langs
IT
Italiano
240/240 · MASTER
EN
English
240/240 · 100%
FR
Français
240/240 · 100%
DE
Deutsch
240/240 · 100%
ES
Español
228/240 · 95%
NL
Nederlands
216/240 · 24 PEND
SV
Svenska
216/240 · 24 PEND
DK
Dansk
PLANNED · Q3 26
PT
Português
PLANNED · Q4 26
In review · NL & SV drafts await Anneke and Lars's pass. 8 with confidence ≥ 95% can auto-publish.
CLIMATE · v1.4
Climate-zone matching
Materials & finishes recommended per region · KÖPPEN
4 zones
Zone · countries
SKUs
YTD share
Mediterranean IT · ES · PT · GR · S-FR
Teak, oiled walnut, bouclé · UV-stable
42
38%
Continental DE · AT · CH · CZ · HU
Iroko, oak, cushioned, frost-rated
38
28%
Atlantic FR · UK · IE · BE · NL
Iroko, sealed walnut, marine-grade thread
34
24%
Nordic SE · NO · DK · FI
Iroko only, deep-treated, snow-load tested
22
10%
Behaviour · Browse country auto-filters PDPs. Returns from climate-mismatch dropped from 4.1% to 0.6% since v1.4.
Model health & lineage
All · 6HealthyDrift watch
ModelVersionLast trainedAccuracyDriftLatencyDecisions/dayStatus
Demand forecaster · time-seriesv3.23 DAYS AGO94.2%0.8%42ms1,820Healthy
Dynamic pricer · RLv2.87 DAYS AGO87.4%1.2%38ms624Healthy
Translator · seq2seqv1.914 DAYS AGOBLEU 842.4%680ms218Retrain Q2
Climate matcher · classifierv1.428 DAYS AGO96.1%0.4%18ms12,400Healthy
Churn predictor · gradient-boostedv2.15 DAYS AGO89.6%0.6%28ms14,820Healthy
Recommender · two-towerv3.011 DAYS AGO+18% CTR1.0%62ms42,180Healthy
PROD · EU-WEST-1
Configure · Atelier OS · Workspace

Settings, quietly tuned.

Workspace, tax compliance, locales, payments, and the people who keep the kiln warm. All changes versioned; nothing leaves the EU without your sign-off.

All changes saved Workspace · OLEA Atelier S.R.L Last edit · 12 min ago by you
§ 01 · General

Brand & identity

Legal entity, public-facing storefront, and the small details that travel with every invoice.

Workspace name
Shown across the admin and on invoices.
Storefront domain
Auto-renews · DNSSEC active.
olea.shop · also olea.it, olea.fr
Registered office
Used for VAT filings & customs.
VAT number (Italy)
Verified against VIES · OK.
IT 02847316501 ✓ VIES VERIFIED
Operating hours
For chat & phone routing.
Mon–Sat · 09:00–19:00 CET · closed Aug 14–22
§ 02 · Pricing

Multi-currency display

Customers see prices in their local currency. Settlement remains in EUR.

EUR
Euro
€ · base settlement
PRIMARY
GBP
Pound sterling
£ · 1 € = 0.857
LIVE
CHF
Swiss franc
Fr · 1 € = 0.943
LIVE
SEK
Swedish krona
kr · 1 € = 11.42
LIVE
NOK
Norwegian krone
kr · 1 € = 11.78
LIVE
DKK
Danish krone
kr · 1 € = 7.46
LIVE
USD
US dollar
$ · 1 € = 1.082
DISPLAY
PLN
Polish złoty
paused
OFF
Auto-round prices
e.g. €4,287 → €4,290 in display only.
Round to nearest 10
FX buffer
Margin on non-EUR display to absorb daily drift.
+ 1.4 %
§ 03 · Compliance

EU VAT & tax rules

OSS scheme registered in Italy. B2B VAT-exempt with valid VIES number. Rates synced from EU TIC weekly.

CountryStandardReducedSourceLast syncStatus
IT Italy22.0%10.0%EU TIC2 d agoSynced
FR France20.0%5.5 / 10EU TIC2 d agoSynced
DE Germany19.0%7.0%EU TIC2 d agoSynced
ES Spain21.0%10.0%EU TIC2 d agoSynced
NL Netherlands21.0%9.0%EU TIC2 d agoSynced
BE Belgium21.0%6.0 / 12EU TIC2 d agoSynced
AT Austria20.0%10.0%EU TIC2 d agoSynced
SE Sweden25.0%12.0%EU TIC2 d agoSynced
CH Switzerland8.1%2.6%SR Federal8 d agoManual review
UK20.0%5.0%HMRC3 d agoSynced
B2B reverse charge
Auto-applied for valid VIES numbers.
142 invoices this quarter
OSS quarterly filing
Filed with Agenzia delle Entrate.
Auto-prepare · review & send
§ 04 · Compliance

Payment methods

Local methods improve conversion. PSD2/SCA enforced across Europe.

Visa · Mastercard · Amex · 1.4 % + €0.25
All 31 markets
€0.35 flat · 3-day clearing
Eurozone
1.2 % + €0.25
Belgium
€0.29 flat
Netherlands
3-instalment · 5.4 %
DE NL SE AT FR
Card rate · faster checkout
Mobile · all markets
Card rate
Mobile · all markets
Free · 1–3 day clearing
Orders > €4,000
2.9 % + €0.35 · disabled
Off · revisit Q3
§ 05 · Workspace

Team & permissions

11 people across atelier, studio, and showrooms. 2FA required for admin and finance.

M
Matteo Rinaldi
Admin
PIETRASANTA · DIRETTORE
2FA · ON
G
Giulia Marchetti
Manager
MILANO · STORE LEAD
2FA · ON
L
Lucien Ferré
Manager
PARIS · SHOWROOM
2FA · ON
A
Alma Brodersen
Editor
REMOTE · TRANSLATION
2FA · ON
R
Renato Conti
Atelier
PIETRASANTA · MAESTRO
2FA · ON
S
Sven Lindqvist
Viewer
REMOTE · CONSULTANT
2FA · OFF
+
5 more team members
§ 06 · Developer

API keys & integrations

Scoped tokens for storefront, POS, and partner integrations. Rotate every 90 days.

Storefront · public
pk_live_4f72_••••••••••_a91c
CREATED 14 APR · ROTATES IN 47 D
Atelier POS · Pietrasanta
sk_live_8a31_••••••••••_c7f2
CREATED 02 MAR · ROTATES IN 12 D
Showroom POS · Milano + Paris + London
sk_live_2d48_••••••••••_b903
CREATED 20 FEB · ROTATES IN 4 D
Partner · Architectural Digest media kit
sk_live_e4b1_••••••••••_77fa · read-only
CREATED 11 JAN · LAST USE 2 H AGO
§ 07 · Developer

Webhooks

Outbound events sent to your endpoints. Retries follow exponential backoff up to 24 h.

POST
https://erp.olea.internal/v2/orders/ingest
order.paid · order.shipped · 14 events
● 99.97% · 24h
POST
https://hooks.atelier.olea/inventory
stock.changed · stock.low · 3 events
● 100% · 24h
POST
https://crm.olea.shop/webhook/customer
customer.created · customer.tier_changed
● 99.81% · 24h
POST
https://accounts-fr.olea.shop/sync
customer.created · last failure 6h ago (504)
● 91.2% · 24h
§ 08 · Developer

Backups & data

Hourly snapshots, retained 90 days. EU residency · Frankfurt & Dublin replicas.

Last successful backup
Stored in eu-central-1 / encrypted at rest.
14 minutes ago · 4.7 GB
✓ HEALTHY
Data residency
Hard-coded; cannot move outside the EU.
EU only · DE + IE
Audit log retention
All admin actions, indefinitely searchable.
7 years
Export everything
A single ZIP containing customers, orders, products, and translations. Delivered within 30 min.
Transfer workspace ownership
Hand the keys to another admin. Requires 7-day cooling period.
Close workspace
Permanent deletion of all data after a 30-day grace period. Customers informed automatically per GDPR.